I would keep it simple-if it is the growing season for a certain plant then it needs feeding-if it is dormant then it doesn't-it is just a waste
So the pansies may need a feed at some point but I have found even with winter ones if it gets too cold they shut down
It is a question of using the right feed-but for flowering plants tomato food is fine you want to encourage flower-it is high in potash- but for veg you would use something like growmore to encourage leaf -depending on the veg
And some you don't need to feed at all-my runner and french beans just get a sprinkle of chicken manure at the beginning and left to get on with it.
In the wild plants just cope because they can sprawl to reach nutrients but in a garden environment where we restrict them to certain areas they need help
Still confused?