Posted: 03/04/2013 at 19:39
Hi, looks like the Waitrose/Crocus venture is the second supermarket venture as recently they started selling "garden" stuff on Tesco's DIRECT site. The CROCUS site with Tesco is the same as the one on the Waitrose site. I suppose since supermarkets are muscling in on the GCs it is a good way to reach more customers.
I see that AT is fronting this venture too.(He does T&M catalogue and B&Q too.)
It will be interesting to see if there will be any comments about him, similar to ones about MD