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Plant details
Echinaceas have grown in popularity in recent years, thanks to the trend for prarie-style planting. They are easy to grow as they will tolerate most decent soils and their sturdy nature means that staking is unnecessary. Their long-lived flowers are excellent for cutting and are attractive to bees. 'Robert Bloom' produces beautiful upward-facing, flat, dusky red-purple flowers with orange-brown centres from July to September.
Family: Asteraceae
Genus: Echinacea
Species: purpurea
Cultivar: Robert Bloom
Plant type: Hardy perennial
Flower colour: Magenta
Foliage colour: Dark green
Feature: Flowers, Attractive to wildlife
Sun exposure: Full sun, Partial shade
Soil: Well-drained/light, Clay/heavy, Chalky/alkaline, Sandy
Hardiness: Hardy
Skill level: Beginner
Height: 85cm
Spread: 45cm
Time to divide plants: September to May
Reader reviews
gregory1
I'm a novice gardener but have planted echinacea
do you dead head them ?
silverfleur
Does anyone know why these flowers last so long? They seem to last for weeks in my garden!
jean08
I planted echinacea purprea seeds this year, they all came up and I have had quite large plants BUT NONE of them flowered.
Any ideas why?
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