Auriculas are alpine plants, prized for their showy, jewel-like blooms and are traditionally displayed in individual pots on shelves in ‘theatres’.
Related to the common primula, auriculas have rosettes of semi-evergreen foliage topped by upright stems with circular flowers in bold colours. They come in a variety of colours and patterns with ornamental foliage that sometimes has a pale powdery dusting known as ‘farina’. There are many different types and cultivars that auricula fans collect avidly. These include show, alpine, double and border cultivars. Show types include green and grey-edged flowers, while alpines are either gold- or light-centred. The border types are less fussy and better suited to ordinary garden conditions.